2018 MWC Shanghai
Global Exhibition
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Global Exhibition
Global Exhibition
Project Background
Samsung Electronics, a global leader in technology, leveraged its core research and development capabilities, to create Samsung Systems LSI (Samsung SLSI) as a subsidiary. Based on the company's advanced technologies of fine process nodes and rich manufacturing experience, SLSI is positioned as a leading supplier of premium mobile processors, image sensors, OLED display driver ICs and many other semiconductor solutions.Our Solution
Eidetic Marketing developed the booth to include both B2B and B2C applications to showcase SLSI's technology. From developing key visuals to fabrications, Eidetic Marketing optimized the application of the given area. The event area was fitted with a wide LED screen for optimal brand exposure. Intuitive product display zones were created for comfortable patron experiences. Eidetic Marketing factored in SLSI’s brand tone and manner to create a booth that was functional and reflective of the company’s values.